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Web customer relationship management (crm) is a technology for managing all your company’s relationships and interactions. Web a crm strategy is your game plan for how to improve the relationship between your customers and your sales,. Web relationship management, also called customer relationship management (crm), refers to a business’s. Web what is a crm strategy? Web with a solid crm strategy, you can not only keep your customers feeling as happy as alice's customers, but you can.